PriceLabs Work From Home Jobs, PriceLabs is offering Remote Work opportunities to Any Graduates Freshers/Experienced for the role of Marketing Analyst. Apply link, job requirements and all other details are provided below.
PriceLabs is inviting online application for the role of Marketing Analyst. Candidates with Strong Excel, SQL, reporting and analytical skills with the ability to interpret data and translate it into actionable insights are preferred for this job.
The expected salary for Marketing Analyst at PriceLabs lies between ₹2 Lakhs to ₹4 Lakhs per year.
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PriceLabs Work From Home Jobs : Job details
| Role | Marketing Analyst |
| Qualification | Bachelor’s degree in Marketing, Business Administration |
| Experience | 2-7 years |
| Salary | 2L-4L per year |
| Location | Remote |
| Website | www.pricelabs.com |
Who is eligible for the position of Marketing Analyst at PriceLabs?
Candidates with following qualifications are eligible for the position
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience (2-7 years) in lifecycle marketing or a similar role within a fast-paced environment.
- Strong Excel, SQL, reporting and analytical skills with the ability to interpret data and translate it into actionable insights.
- Quality writing skills with a knack for creating engaging and persuasive email content.
- Proficiency in email marketing platforms (e.g., Mailchimp, Customer.io) and CRM tools (Zoho CRM).
- Experience with A/B testing methodologies and performance analysis.
- Excellent project management skills with the ability to manage multiple campaigns simultaneously.
- Strong interpersonal skills with the ability to collaborate effectively across teams.
What are the responsibilities of Marketing Analyst at PriceLabs?
- Subscriber Segmentation: Analyze and segment the existing subscriber base to identify key cohorts based on behaviour, demographics, and engagement levels.
- Cohort Creation: Develop and manage distinct customer cohorts to tailor marketing strategies that align with their specific needs and preferences.
- Email Campaign Development: Design, write, and execute compelling email marketing campaigns aimed at nurturing subscribers through the customer journey. Develop a deep understanding of our existing product offerings and new features.
- Lifecycle Strategy: Develop and implement lifecycle marketing strategies to enhance customer experience, drive conversions, increase retention rates, and re-activate churned customers.
- A/B Testing: Conduct A/B testing on email campaigns to optimize subject lines, tonality, content, layout, and send times for maximum engagement.
- Performance Analysis: Monitor and analyze the performance of lifecycle marketing initiatives using key metrics such as open rates, click-through rates, goal conversion rates, bounce rates and unsubscribe rates.
- Cross-Functional Collaboration: Work closely with product, product marketing, and content teams to ensure alignment on messaging and goals across all customer touchpoints.
- Market Research: Stay updated with industry trends and best practices in lifecycle marketing to continuously improve strategies.
- Customer Data Management: Utilize tools such as Google BigQuery, Hightouch, and Customer.io to manage subscriber data effectively and ensure data integrity for accurate segmentation and targeting.
How to apply for the position of Marketing Analyst at PriceLabs?
You can apply for this job directly through the official PriceLabs website through the link provided above or you can click on the apply link provided below.
- On clicking the link below, you will be redirected to the official PriceLabs career webpage.
- Click on the “Apply” button on the official website.
- Enter your details as requested and upload your resume and submit the application.
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About PriceLabs
PriceLabs is a revenue management and dynamic pricing platform designed for the short-term rental industry. It helps property managers and owners optimize their pricing strategies to maximize revenue. PriceLabs integrates with popular property management systems (PMS) and booking platforms such as Airbnb, Booking.com, Vrbo, and many others, ensuring seamless operation and real-time pricing updates
Disclaimer
The Recruitment Information Provided above is for Informational Purposes only. This information has been sourced from the official site of the organisation. We do not provide any Recruitment guarantee. Recruitment is to be done as per the official recruitment process of the company. We don’t charge any fee for providing this job information.